YouTuber java buzz

$7M VC funding for Emma’s Chamberlain Coffee

Venture capitalists are pouring more money into YouTube superstar Emma Chamberlain’s coffee startup.

Chamberlain Coffee, the firm initially launched by the YouTuber in 2019, closed a $7 million fundraising round, the 21-yearold influencer said Tuesday.

“I created Chamberlain Coffee out of my passion for coffee and the community that surrounds it,” Chamberlain said in a statement on the funding round. “I am still in awe of how many people share that same passion and have fallen in love with our products.”

Chamberlain has a massive following on social media. Her YouTube account has nearly 12 million followers, while her Instagram account has nearly 16 million.

“To be able to grow this business, launch new products and work in this space every day is a dream come true,” she said. “I am so thankful that we have been able to grow Chamberlain Coffee into the brand I dreamed it to be, and I can’t wait for what the future holds.”

Chamberlain’s coffee startup offers a variety of products sold directly to consumers through its website, as well as Amazon and other retail partners. Offerings include single-serve packets, bags of ground and whole-bean coffee, matcha and cocoa.

The firm said the $7 million investment will allow it to “expand into new channels, and develop new and innovative products to further its mission of being an innovator in the beverage space.”

“Chamberlain Coffee has grown exponentially since its inception, and this is only the beginning. In finding a group of investors for the brand who believe in and share our vision, we know Chamberlain Coffee will reach new heights and become the go-to coffee brand of this generation,” said Chamberlain Coffee CEO Christopher Gallant.

Prominent investors include Blazar Capital; Ole Kristoffersen and Steen Skallebaek, the founders of Ole & Steen bakery; direct-to-consumer expert Nik Sharma; and Grin founder Brandon Brown.

Chamberlain Coffee didn’t respond to a request for further comment.